Chicago Audubon Society
Website Redesign for a Chicago Non-Profit
In 2019, the Chicago Audubon Society (CAS) dedicated themselves to transforming their organization, building on nearly 50 years of bird advocacy and habitat restoration, to become more engaged with community outreach, and to upgrade their communications.
Their website was a major element of that transformation - they needed a website that was easier to navigate, displayed all of the amazing events they offered, communicated important advocacy efforts, and was easier for non-technical volunteers to update.
Using existing and new content, and taking advantage of the talented bird photographers who provided professional-quality images, I worked closely with the CAS to build their new site, with a complete redesign of site architecture.
The new site provides Chicago Audubon with the platform they need to help communicate their mission and goals. The design is professional and friendly, easy to update, and reflects the strength and quality of this amazing non-profit conservation organization.
Key strengths of the new site
Clear navigation to events and news
Display of large high-quality photographs increases engagement
Easy updating, so events and news are current
Enhanced collection of emails to increase their subscriber base
“Judy was exactly the right person to help us transform our website. She listened to what we needed, learned about our organization, and provided us with effective and creative solutions in a timely way. She helped us to get more organized and more analytical around our web and social media communications.”
— JUDY POLLOCK, PRESIDENT, CHICAGO AUDUBON SOCIETY